Primary Insight are experts in providing farm, orchard and vineyard monitoring systems, including:
Sentek soil moisture probes | Flora Pulse stem water potential sensors | Harvest weather stations | SWAN Systems irrigation scheduling software | Irrigator assessments & bucket tests | Effluent assessments
We work hard to provide a reliable and quality service that adds value to your business.
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MEASURE. MANAGE. ACHIEVE.
WHY CHOOSE PRIMARY INSIGHT
Primary Insight provides reliable and accurate monitoring solutions that make life easier for farmers and growers. Our services range from single sensors to whole‑farm systems. We focus on delivering the right solution — ensuring monitoring adds real value to the farm business.
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Alongside monitoring, we offer practical farm planning and sustainability advisory, helping farmers, processors, sector bodies and regulators to optimise resource use while meeting environmental targets, to build resilient, future‑focused systems. This is our speciality.
OUR PARTNERS
OUR PEOPLE
ANDREW CURTIS
027 496 6314
Andrew is passionate about irrigation and is focused on helping farmers and growers turn data into clear, practical decisions in the paddock.
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“We’ve positioned ourselves as the go-to provider for reliable monitoring solutions. Our value is turning that monitoring into actionable insights—helping farmers know when to irrigate, how much to apply, and where to focus — so they can improve production and efficiency. Environmental compliance is a natural outcome of doing this well.”
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Andrew specialises in translating complex data — soil moisture, weather, and crop demand — into simple, confident irrigation decisions that growers can act on immediately.
He also brings strong expertise in farm sustainability, including freshwater management, greenhouse gas emissions, and waste management. Providing practical advisory and analysis to farmers, growers, processors, sector bodies and regulators is a speciality.
MELISSA SULLIVAN
022 034 4180
Mel is excited to have joined Primary Insight and brings practical hands-on experience, having previously worked with Harvest, Sentek and FloraPulse monitoring technologies in Central Otago vineyards.
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Mel understands how real time climate, soil moisture and live, plant-based data can support better irrigation decisions, improving not only vine and orchard health and resilience, but wine and fruit quality.
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If you are looking to refine irrigation management and get the most from your orchard or vineyard, get in touch.
